Evolution of Social Responsibility Applied to the Concept of Sustainable Development: Mainstream of the 20th Century

Abstract

This article present a historical background of Corporate Social Responsibility (CSR) evolution since 1950s to the contemporary concept which represents CSR as a process to integrate social, environmental, ethical, human rights and consumer concerns into business operations and core strategy in close corporation with multi-stakeholders of enterprise. As we enlarged the scope of our research we found an extensive panorama of theories about corporate social responsibility, an abundance of approaches, and diverse descriptions of the models. Corporate social responsibility can be called corporate conscience, corporate citizenship, social performance, or sustainable responsible business. The first part of this research paper offers a historical overview of CSR, to facilitate the account from a thematic point of view which switching-over to the CSR evolution into different concepts